Using real voices in commercials and other media productions is of great importance to create an authentic and engaging experience for the viewer. Real human voices can convey emotion and personality in a way that AI voices cannot yet match. Here are some reasons why real voices are preferred:
Emotional Connection:
A real voice can carry a deeper emotional resonance that can affect the viewer’s emotions and thus create a stronger connection to the brand or product.
Personality and Nuance:
Human voices have unique qualities and nuances that make them recognizable and memorable. This can be crucial in creating a lasting impact on the viewer.
Flexibility and adaptability:
Real voice actors can adjust their style, tone and tempo, making for a more dynamic and compelling presentation.
Regional dialects and accents:
The use of real voices allows for a greater variety of dialects and accents, which can be important for reaching specific audiences and reinforcing the marketing message.
The human ear is amazing:
For thousands of years, we humans have depended on our hearing, which has made us experts at being able to pick up even the smallest differences and nuances in a voice. For example, we have the ability to distinguish one voice among millions of others and to recognize a person by the voice even if we have not met the person in question for many, many years. This is why it is so difficult to fully imitate a human voice on an artificial level. Technology is moving at breakneck speed and people have come a long way in a short time in terms of AI voices and voice cloning. But in order to reach the last 5-6 percent, the researchers believe that many years of continued development will be required (it is unclear if you will ever reach 100%)
Although AI voices can offer advantages such as cost efficiency and speed, it is important not to underestimate the value of the human touch in media productions. The human voice continues to be a powerful tool for creating genuine and compelling stories that engage audiences on a deeper level