Writing a script for a voiceover can be both fun and challenging. But there are some common pitfalls that can sabotage even the best idea. Here are five of the most common mistakes and how to avoid them:
- Too much text, too little time
The problem: You’ve written a novel chapter that you want to complete in 30 seconds.
The solution: Be specific and concise. Every word counts! Focus on the most important messages and avoid unnecessary details. Remember that a voiceover should complement the image, not compete with it.
- Jargon and complicated sentences
The problem: You use advanced terms and long, convoluted sentences.
The solution: Talk like a human, not a robot. Use simple and clear language that everyone can understand. Avoid industry-specific jargon and break down complex ideas into smaller pieces.
- Lack of feeling
The problem: Your script is dry and lifeless.
The solution: Add some flair and personality! Vary the tone, tempo and volume to create interest. Use descriptive language and similes to create images in the listener’s head.
- Poor adaptation to the target group
The problem: You’re talking over your audience’s head or using inappropriate language.
The solution: Know your target group! Use language that is relevant and engaging for them. Avoid being too formal or informal.
- Forgetting to read aloud
The problem: You’ve written a perfect script on paper, but when you read it out loud, you realize it’s not working.
The solution: Always read your script out loud before recording. It helps you spot clumsy phrasing, bad rhythm and other problems.
Bonus tip:
Show, not just tell: Use strong verbs and concrete examples to create vivid images.
Use pauses: Pauses can make your voiceover more dramatic and give the listener time to digest the information.
Be clear with instructions: If you have specific requests for the voice actor, make sure they are clearly stated in the script.